Promoting Sanitation in Bangladesh [World Bank, YouTube]

Building latrines, et al was the easy part. Getting community members to change behavior en masse was another matter entirely. The end results are great, but goodness social marketing (like any other type of marketing) is a manipulative undertaking.


Duration: 9min 44sec

Awakening – Total Sanitation in Bangladesh – Part 2
Awakening – Total Sanitation in Bangladesh – Part 3

[tags] World Bank, Bangladesh, sanitation, video [/tags]

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